Modern technology is totally transforming the global transportation and hospitality sectors, leading to enhanced customer experiences in a variety of ways. Many of these changes are down to the revolution in communications and the growth of smart devices, which have led to increased consumer awareness and a demand for more personalised and speedier services.
Some of the tech transformations impacting on consumers around the globe include:
1. Language barriers are slowly becoming a thing of the past
Global travellers and adventurers don’t need to worry so much about language barriers in the contemporary world. Translation apps provide real-time interpretations that can assist with a number of activities, ranging from reading menus to socialising with speakers of other languages. This modern technology offers essential support to transform travel experiences anywhere, just so long as a smart device and WiFi are available.
2. Travel is becoming more eco-friendly and much speedier
Technology has made travel much more eco-friendly; there’s no real need to print off airline tickets, boarding passes or hotel reservations anymore. Online check-in, mobile reservations and e-tickets take care of everything and can save vast amounts of paper and printer ink. What’s more, all of these activities save precious time for consumers and also cut out requirements to wait in lengthy check-in queues at airports.
3. Growth of chatbots
Chatbots are a popular way for consumers to stay in touch with airlines, hotels and hospitality outlets, and are particularly appreciated by millennials. These bots get in touch with customers directly or can be contacted via apps or social media channels, like Facebook. The sophistication of modern chatbots is increasingly recognised by consumers, who often find they offer virtually instantaneous services and can answer a wide range of common questions or concerns.
There are many more ways the growth of smart technology is feeding into enhanced consumer travel experiences and brand interactions.
The specialist network of WeWhoDo consultants work with progressive business organisations across a wide range of sectors to help implement the digital transformations you need to maintain a competitive edge and enhance your brand. Get in touch with us today to find out more.
